Diego Maradona partners with Blueprint Gaming

Blueprint Gaming is thrilled with «another big brand» and «excellent opportunity» following Diego Maradona’s licensing deal. The Argentine footballer will be the hero of the next edition of the slot machine called D10S Maradona, which means «God» in Spanish.

In addition, Blueprint promised to release a «powerful IP» with images and symbols inspired by Maradona’s prolific career. The game is set to expand the provider’s global reach and will be Blueprint’s last signature game after releases such as Deal or No Deal, Ted, The Goonies and Rick & Morty.

Matías Morla, Maradona brand agent, said: «Blueprint’s reputation for carefully curating games which stay true to their branding and uphold their characteristics is well earned. 

We had no hesitation in agreeing on the partnership and we thoroughly look forward to seeing the game launch featuring the greatest player of all time and an Argentinian legend.»

The D10S Maradona game will offer operators a valuable cross-sell opportunity on November 20 when the football show starts and host Qatar plays Ecuador.

Lauren Bradley, Head of Commercial at Blueprint Gaming, added: «Maradona is another huge brand that we’ve been entrusted with, and I have no doubt our development team will once again craft a slot that treats a globally loved icon with the utmost attention to detail and authenticity.

D10S Maradona will be launched ahead of the biggest sporting event on the calendar and represents a fantastic opportunity for operators to make the most of the global football fever. It’s a title we’re incredibly excited about and a licence we’re honoured to be working on.»
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