B2B game provider Push Gaming has taken an important step in its growth strategy in Romania with the launch of four brands from operator Crowd Entertainment.
As part of the deal, Princess Casino, Magnumbet, CashPot and Luck Casino will be able to introduce Push Gaming games to the Romanian market, further expanding the provider’s presence in the country.
Push Gaming entered the Romanian market at the end of 2021 and with the announcement of this new partnership has been gaining ground in the Balkans.
The service will allow a large number of new customers to play popular Push games on different platforms, which will increase brand awareness in a dynamically developing market.
This collaboration is the latest step in a wider global expansion as the company continues to pursue its commercial growth ambitions in regulated territories.
Fiona Hickey, Push Gaming Head of Sales, said: «To be able to partner with Crowd and its four leading brands shows the giant strides we are making in global markets. It’s a development that will be followed by more growth in the coming months.
We are extremely pleased to be working with Princess Casino, Magnumbet, CashPot and Luck Casino– key Romanian names that will be able to roll out the very best titles that Push Gaming has to offer and add value to their lobbies.»
Daniela Asaftey, Head of CRM at Crowd Entertainment added: «We’re delighted to be able add Push to our growing list of leading suppliers. As an operator of the highest standards, Push’s content is the perfect match and is going to offer our players an incredibly rich selection of new games to enjoy.”Established as one of the industry’s most entertaining suppliers, Push Gaming is live across the majority of Europe’s key regulated markets with the likes of LeoVegas, Entain, 32red, 888, Casumo, Betsson, Svenska Spel and Sky Bet.»
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