Last August, Bet365 and Scout Gaming Group (SGG) teamed up for an amazing collaboration and released a season-long free game with a fantastic prize pool of £500,000 (around $646,000).
The new fantasy football game launches ahead of the start of the 2023/24 Premier League season and is now available to everyone.
Team managers have the option to draw up their teams at any time and make changes before the first match of the Premier League season, when Burnley take on Manchester City on 11 August.
There is a £500,000 prize pool available for the top 10,000 ranked users. The overall winner is promised a special grand prize of £50,000.
Additionally, each month there will be a monthly prize draw of £65,000 among the top 1,000 ranking managers.
A representative from bet365 commented: “The partnership with SGG has provided bet365 with an excellent, multi-country fantasy product and we’re delighted to deliver a season-long fantasy football game to our customers.
“We’re excited to see how the season develops and which managers can land the monthly cash prizes.”
Araz Heydariyehzadeh, CCO at SGG, noted: “We’re incredibly proud to have collaborated with bet365 on a game of this magnitude and quality. The support from numerous teams at bet365 has been outstanding throughout and continues to grow.
“Free-to-play games can be highly effective as part of a structured conversion strategy and with fantasy games proven ability to retain users and drive extra yields from sportsbook customers, we are very excited about the potential outcome and performance of the project.”
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